About

Strategy with a creative pulse.

Marketer, creative director, and brand storyteller, building campaigns that move people and metrics.
Kielan Oday
Kielan Oday on the steps of High Point University on graduation day

Graduate of High Point University with a B.A. in Strategic Communications, Advertising, and Public Relations and a minor in Social Media Marketing.

I'm a social strategist, content marketer, and creative specializing in luxury, lifestyle, beauty, wellness, and hospitality brands through elevated storytelling, short-form content, influencer marketing, creator programs, and branding. I currently run social and content for K+CO Living, Team KDKM at Jack Green Realty, Jersey Justice Podcast, and Goodtaco AI, and I'm open to new opportunities.

After graduating from High Point University, I also served as Content & Visibility Assistant for Clandestine Events + Experiences, where I managed social media, content strategy, and digital visibility for a boutique experiential agency producing activations and events for brands including the NBA, Formula One, Gainbridge, and Westcor Title Insurance. I developed content calendars, executed social campaigns, and helped bring a bold, high-energy brand voice to life across digital platforms.

While at High Point University, I was a member of HYPE Agency for two years (2023–2025), the university's fully student-run creative agency, and served as Director of HYPE in Spring 2025. Leading a team of more than 60 students and overseeing campaigns for 17 clients, I gained hands-on experience in leadership, client management, campaign execution, branding, and creative strategy across industries including sports, hospitality, entertainment, and retail.

Beyond these roles, I have built experience through internships and freelance partnerships across fashion, lifestyle, wellness, art, real estate, hospitality, and interior design. Working across both agency and entrepreneurial environments has strengthened my ability to adapt strategies for diverse audiences while combining creativity with analytics-driven marketing and storytelling.

Born and raised on the Jersey Shore, I bring a strong competitive mindset, adaptability, and work ethic into everything I do. As a former three-sport athlete, I developed resilience, collaboration, and leadership skills that continue to shape my approach professionally. I am also passionate about photography, creative direction, and travel, constantly seeking new perspectives that inspire my work.

I am currently seeking full-time opportunities in marketing, branding, social media, creative strategy, and experiential marketing where I can continue building impactful brands through innovative storytelling, strategic thinking, and results-driven creativity.

Analytics & Results

Proof of work, across brands and roles.

A snapshot of measurable impact from internships, agency work, capstone strategy, and creative direction across beauty, wellness, hospitality, fashion, and lifestyle brands.

01

200K+

Monthly views generated

Across client content I've directed, written, or produced.

02

95K+

Views on short form campaigns

Reels and TikToks built around story-first creative.

03

30K+

Profile views in two weeks

Generated through a focused social strategy sprint.

04

4

Platforms, one voice

Instagram, TikTok, Facebook, and YouTube, treated as one ecosystem.

Content reach

Editorial shoots that scale into social ecosystems.

I direct shoots so a single day of content fuels weeks of feed posts, short form video, email, and paid creative, keeping every asset on brand and on strategy.

Campaign performance

Short form video that earns the scroll.

Concepting, scripting, and editing reels and TikToks that compound. The strongest campaigns I've led crossed 95K views with engagement rates well above category benchmarks.

Growth strategy

Profile-level lifts, not just one-off virality.

Pairing content systems with platform-specific strategy has delivered 30K+ profile views inside two-week pushes, translating reach into followers, saves, and qualified DMs.

Multi-category fluency

Beauty, wellness, hospitality, lifestyle.

From med spas and salons to fine art, fashion, food and beverage, and luxury hospitality, I move between brand worlds while keeping a consistent, elevated point of view.

Figures reflect combined results across client work, internships, and creative roles.