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Social Media Strategy
Content calendars, platform-specific strategy, trend-driven planning, and audience growth across Instagram, TikTok, and LinkedIn.
Kielan Oday · Creative Marketing & Brand Strategist
Building brands through
strategy & story.
Graduate of High Point University with experience spanning experiential marketing, social media strategy, branding, content creation, and campaign execution across lifestyle, wellness, hospitality, events, art, and real estate industries.
Currently seeking full-time opportunities/ Marketing · Branding · Social · Experiential
Marketing · Branding · Creative
High Point University '25
What I Do
Creative &
strategic.
A multidisciplinary toolkit built across agency, freelance, and leadership roles, equally comfortable directing a shoot, building a campaign calendar, or shaping a brand's voice from scratch.
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Content Creation
Photo, video, graphics, and short-form content built for scroll-stopping engagement and brand consistency.
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Brand Marketing
Brand voice, visual identity development, positioning, and campaign rollouts across digital and experiential channels.
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Creative Direction
Visual storytelling, shoot direction, and editorial-level cohesion across every touchpoint of a brand.
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Experiential Marketing
Event content, activation strategy, and on-site capture for boutique and large-scale brand experiences.
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Campaign Strategy
End-to-end campaign development, from concept and creative through execution and performance reporting.
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Short-Form Video
Reels, TikToks, and editorial video that translate brand into motion with rhythm, pacing, and intent.
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Digital Branding
Web updates, social asset systems, and digital materials that scale a brand's presence online.
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Client Strategy
Discovery, planning, account management, and translating brand goals into creative roadmaps.
Marketing Results
Measurable impact.
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Supported content + visibility for experiential activations tied to NBA, Formula 1, Gainbridge, and Westcor Title Insurance.
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Directed brand campaigns across sports, hospitality, entertainment, and retail through HYPE Agency.
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Directed creative campaigns and short-form content across beauty, wellness, hospitality, and lifestyle brands.
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Translated brand voice into scroll-stopping social, short-form video, and editorial content systems.
About
Strategy with a creative pulse.
Graduate of High Point University, most recently Creative Director at Rogue Wave Creative, former Director of HYPE Agency (Spring 2025), and former Content & Visibility Assistant at Clandestine Events + Experiences. Born and raised on the Jersey Shore, I bring a competitive mindset, adaptability, and a strong work ethic into every project.
Passionate about branding, storytelling, photography, and creative strategy, always looking for new perspectives that fuel the work.
Currently Seeking
Open to full-time opportunities.
I'm currently seeking opportunities where I can contribute creatively and strategically while continuing to grow within branding, marketing, content, and experiential spaces.
MarketingBrandingSocial MediaExperiential / EventsCreative StrategyDigital MarketingContentCampaign Management
Let's build something remarkable.
Reach out about full-time roles, freelance collaborations, or just to talk brand and creative.